Sep 18, 2019
Episode 049. "It’s a lot easier than I expected to get people to talk to you for a podcast… I majored in journalism as an undergrad and I remember trying to get people to let me interview them for a story. For some reason, people are way more responsive for this [podcasting] medium."~Stacy Massey, host of How's Business? from the Institute for Justice Clinic on Entrepreneurship
Question: What do podcasting, non-profit work, and local entrepreneurship have in common?
a) They exist despite time & budget constraints
b) They require mad organizational skills & scrappiness
c) They’re fulfilling endeavors, not get-rich-quick scheme
d) All of the above
Answer: Yeah, it’s all of the above.
Stacy Massey, formerly of the Institute for Justice Clinic on Entrepreneurship (aka IJ Clinic), joined me in the Podcast Envy studio (live! exciting!) for a dive into the d) end. Our all of the above conversation is packed with tips from Stacy and lessons she learned at the helm of How’s Business?, IJ Clinic’s mission-driven podcast.
Like most non-profits (and podcasts), a majority of Chicago’s small businesses operate in the d) end; think the massage therapists, street vendors, and one-truck moving companies delivering vital services to our communities at razor-thin margins.
Enter IJ Clinic. Their volunteers - law students from the University of Chicago Law School - provide the city’s low-income entrepreneurs with free legal services. How’s Business? was created to give a literal voice to those local entrepreneurs, documenting how this city’s policies affect their ability to earn a living.
If your contemplating starting a show for your organization, this episode is a great example of the power of podcasting. How’s Business? has extended IJ Clinic’s reach and amplified its message, something I think the medium was born to do.
Get the full show notes at http://www.thecreativeimpostor.com/podenvy049.
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For the full list with links, pop over to http://www.thecreativeimpostor.com/podenvy049
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